Wall Street Journal snags New York Times social media editor
http://twitter.com/#!/lheron/status/180383447133589506
Looks like the Wall Street Journal just snatched up a new member for their social media team… right out of the New York Times’s office.
The news is bittersweet, as I'll miss my colleagues at @nytimes, for which I have the utmost respect. But thrilled for challenges ahead.
— Liz Heron (@lheron) March 15, 2012
Several current WSJ editors and one former WSJ editor took to twitter to express their happiness with the new hire.
welcome, @lheron! we're thrilled you are joining the @WSJ. I can't wait to start working together.
— Emily Steel (@emilysteel) March 15, 2012
Delighted to welcome @lheron to @wsj digital network as our new Director of Social Media and Engagement
— Raju Narisetti (@raju) March 15, 2012
What a great move by the Journal in hiring @lheron, who's so brilliant and such a fantastic journalist. Nicely done, @rajunarisetti.
— Zach Seward (@zseward) March 15, 2012
However, NYT’s employees were decidedly less happy about the situation.
@lheron Horrors! Really sorry to lose you at the Times. You represent our future! Thanks for all you've taught me.
— Nicholas Kristof (@NickKristof) March 15, 2012
We're happy for you (but sad for us.) RT @lheron: Excited to announce I'm joining @WSJ as director of social media and engagement!
— Jim Roberts (@nycjim) March 15, 2012
Buzzfeed’s Ben Smith thinks it’s a smart move for the Wall Street Journal.
Big hire RT @lheron Excited to announce I'm joining @WSJ as director of social media and engagement!
— Ben Smith (@BuzzFeedBen) March 15, 2012
Poynter’s Steve Myers tweets out some insight on exactly why the WSJ hired “digital alchemist” Heron.
WSJ memo on @lheron, "digital alchemist," reveals she has discovered new biz model for news: turning tweets into gold! http://t.co/l3LYej9O
— Steve Myers (@myersnews) March 15, 2012
She turns tweets into gold, eh? We’re surprised Ron Paul 2012 didn’t snatch her up first…
Read more: http://twitchy.com/2012/03/15/wall-street-journal-snags-new-york-times-social-media-editor/
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